Solar Sub-Brand

What is s by solar?

Welcome to the S BY SOLAR website ! Welcome to the S BY SOLAR website ! S by Solar is an extension of the world-renowned Solar Guitar Brand providing a maximum value heavy metal instrument at a lower price than what is possible today.

What makes a good sub brand?

Good sub brands are connected to a very specific niche audience. Fragmented brands, on the other hand, will only maintain very minimal links between the new and existing identities. Though Toyota made sure that people knew they had created the Lexus when it appeared on the market, the two organisations seem to live independently of each other.

What makes a branded House a sub brand?

When a business creates a branded house, it’s easy to see that the sub brand is associated with the parent brand, as both often use the same logo, tone of voice, packaging, and even components of the same name. 2. Endorsed brands and sub brands Typical sub branding can also fall into the second level of branding.

What is a sub-brand?

Sub-brands are often referred to as “spin-off” concepts. They are still related to a company’s original purpose, but they embrace their own identity. Sub-brands possess unique values and personalities. When implemented correctly, they attract new audiences and revenue streams. Sub-brands are not new concepts for companies or branding agencies.

Why is Volkswagen a sub brand?

All these organisations come from the same parent brand, complete with shared parts and engineers. However, the use of sub brands allows Volkswagen (the parent brand) to create deeper connections with specific audiences through a process of careful fragmentation.

What is sub branding?

Sub branding creates exposure for both the parent and child brands, engaging new and existing audiences while taking advantage of the trust you’ve already spent years building in your chosen field.